Social Media Management 2017-05-25T10:37:08+00:00
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SOCIAL MEDIA MANAGEMENT

Social media management is changing rapidly. The way people create, consume, and share digital content is constantly evolving. If you stand still, you’re guaranteed to get left behind. That’s because today’s innovations are often surpassed by better innovations tomorrow.

Think that you’re using social media to it’s full potential? Think again. There’s almost always a trick that you’re missing. That’s why we are here to help you spot the areas that need development, and then help you to implement them.

Step 1: Audit

We believe that social media management, done effectively, is always a uniquely tailored experience. After all, each and every business scenario is fundamentally different. Before we begin, we’ll need to get to know your business. We’ll conduct a brief audit to help us understand the nature of your business, your customers, the marketplace and the competitive landscape

Step 2: Defining your strategy

The journey begins with your strategy. This is basically a plan of activities that will guide our efforts on social media towards achieving your business objectives. Whether you need to work on boosting website traffic, building brand awareness, engaging your audience, increasing conversions, or simply improving customer service, your strategy will serve as the catalyst to achieving these goals.

Step 3: Selecting the right channels

Once we’ve nailed your social media management strategy, it’s time to decide what channels to utilise. There are a variety of social media channels out there to choose from. Each and every channel has it’s own unique set of features and benefits; but it’s all about being selective. This part of the process is all about finding your audience and placing your brand at the centre of their attention.

Step 4: Creating & curating content

Now that we’ve selected our channels, it’s time to create and curate outstanding content to share with your audience. This stage is arguably the most time consuming part of what we do. From our social media audit, we will have established what sort of content brings value to your audience. We’ll adapt our content marketing efforts to ensure that your voice on social media accurately reflects the personality of your brand.

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0208 454 7914
0208 454 7914
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