Office Logic: Part 4

It's time for Part 4 of Office Logic, an on-going series of marketing satire and office jokes. This week, we'll be offering our advice on how to get out of sticky situations with your boss, the perils of clandestine cyber-hackers, buzzwords, and virtual reality. Splendid. THE REBUTTAL It's been a hectic morning at work. The phone [...]

Redefining Networking: An Exclusive Interview With Shapr CEO

Since the advent of the internet, the world of business networking has changed drastically. Advanced connectivity in the form of social media and mobile applications has allowed us to reach out to people who share similar interests in ways that were simply not possible before. Among the pioneers who are shaping this new world we live in is [...]

By | 2017-10-17T14:24:46+00:00 October 6th, 2017|Freelancing, Interviews, Marketing, Social Media, Technology|0 Comments

The Rise of Artificial Intelligence in Creative Marketing Roles

Is marketing a science or an art? The age-old debate has continued to divide opinion over the years. Creatives will claim that it's an art. Data-driven analysts will insist that it's a science. The truth is somewhere in the middle; marketing is both a science and an art. But thanks to the rise of artificial intelligence, [...]

Minds.com: A New Realm Of Social Media

For many people, the thought of a new social media platform competing with the legacy networks such as Facebook, Twitter and YouTube is somewhat unimaginable. But for others, there’s now a new realm of social media on the horizon - and it looks very promising. Enter the room, Minds.com. An open source social network that was launched [...]

By | 2017-09-08T14:06:53+00:00 August 22nd, 2017|Marketing, Social Media, Technology|0 Comments

Why We’re Partially To Blame For Echo Chambers on Social Media

Social media has helped to create a more connected, yet disconnected world than ever before. In wake of the political upsets in 2016, it became more apparent that social media companies are primarily responsible for creating pockets of polarised echo chambers amongst online communities. An echo chamber is a metaphorical description (derived from an acoustic echo [...]

By | 2017-09-30T10:58:50+00:00 April 3rd, 2017|Social Media, Technology|0 Comments